Lamons Resource Library

MY ROLE: UX Designer, UI Designer, Quality Assurance

Research:

This started with a simple ask from the client, to house PDFs on their website. Seeing that PDFs alone were not ideal for a mobile first experience, nor were they valuable from an SEO perspective. So, I took the initiative to partner with a content strategist and developer to build out a robust, web-first resource library to meet the needs of Lamons’ customer base.

Design was informed by stakeholder interviews, competitor analysis, out-of-category analysis, as well as the technical constraints of the CMS.

User Flows:

Four flows were identified during the research phase. This flow represents the longest path to the new resources.

57%

Specs for specific products

46%

Digital product catalogs or brochures

33%

Training and education

Engineers and Operations professionals were identified as the two main user groups. Together, these were some of the pieces of content they were seeking from a gasket and fastener supplier online.

Wireframes:

Early stage wireframes exploring filter styles, content cards, and on-page brochure content. The termination point of the user journey is the the email capture form above the fold on the detail content pages.

Finished Screens:

After A few iterations, meetings with developers, and presentations to the client, these screens were the final result.